Ashworth Graphic Design Instructor Gives You His Personal 12 Point Plan For Design Success!

I’d like to take this opportunity to summarize some points of extreme importance for you as a beginning designer. I have followed these principles throughout my career and have used them to guide me in the development of your graphic design program. I call this methodology the Michael R. Nelson “12-Point Program for Successful Designers.”
1. Be humble and ready to learn. Even after you complete your program, there is still a vast world of design out there for you to learn, experience, and absorb.
2. Always enter into a design project with clear objectives and criteria.
3. Establish a clear design process with a methodical intent of reducing possible solutions until a clear solution rises to the top.
4. Don’t be afraid to revisit parts of the design process as many times as needed to get it right.
5. Have a clear hierarchy of information in the graphics you design.
6. Respect typography.
7. Make your imagery meaningful. Don’t be overly simplistic with your imagery. Make sure it’s appropriate and communicates your core message.
8. Always push your designs for a higher level of excellence.
9. A successful designer must be willing to self-educate. Never stop learning about design and exposing yourself to creative outlets.
10. Make your own opportunities. Designers do not have the luxury of sitting back and waiting for prospective clients and employers to come to them.
11. Be discriminating in defining what good and bad design is. Whether you are critiquing yourself or work you randomly run across, or you are participating in a formal group critique, hold the work to a high standard and have the confidence to declare it successful or unsuccessful. Allow proven, high-quality work like we cover on this blog define your standards of good work.
12. Don’t let computer programs “own” your designs.
If you can excel at these 12 points, you will be well on your way to becoming a good designer. Let me know how you are progressing through your program and please reach out to me through this blog if you need any direct assistance. All you have to do is leave me a comment and I’ll follow up with you right away. I’m here to do whatever I can to make this learning experience a successful one for you!
Michael R. Nelson
Graphic Design Instructor
Ashworth University
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