AU Blogspot

Jonathan Ive is arguably the most ingenious designer of the last decade.  An analysis of Ives’ portfolio requires almost a suspension of belief to comprehend.  The term portfolio could easily be replaced by “culture” in this case, since the products of Ives’ masterful mind have literally altered the way all of us, collectively, have learned to communicate, conduct business, entertain ourselves, etc.  Well, if you haven’t heard of Jonathan Ive, I’ll go ahead and reveal why his multifunctional industrial/graphic/technical design talents are recognized in the same scope as a Leonardo DaVinci.  Ives is the principle designer of the iMac, iPod, and iPhone.  He is currently the VP of Industrial Design at Apple.  The video I’m sharing today consists of a short interview with Ives in which he discusses the overall arch of his design style.  It’s simply an introduction that I hope will inspire you to reach your creative potential as you progress through your program studies.  I look forward to hearing what you think.  Stay focused!

Ryan Rode
Interactive Services Manager
Ashworth University

This entry was posted on Thursday, July 10th, 2008 at 6:03 am and is filed under Digital Design, Web Design, Conceptual, Trends, Commercial, Applications, Apple, Social Media, Innovation, Design Legends, General Design, Graphic Design, Product Design, Art and Society, Technology, Video. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.